Project Overview

OPERO is a fragrance brand known for its distinctive woody base note and refined scent profile. The project focused on creating a brand identity and promotional materials that appeal to modern individuals in their 30s and 40s. I designed the logo, packaging, and promotional assets including fragrance blotters.
The result is a cohesive visual identity that reflects the brand’s sophisticated and layered character.

Services

Branding, Logo Design,
Visual Identity, Package Design

Client

OPERO, South Korea

Year

2020

Website

opero.co.kr

Challenge

Target

A marketing campaign for a woody fragrance that highlights its appeal to modern individuals in their 30s and 40s.

What did I do?

I developed a cohesive brand identity by defining the color palette and typography, and designed the logo, packaging, and promotional materials including fragrance blotters to create a refined and consistent brand experience.

What you can expect

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