I do design where creativity meets strategy.
I’m Hyerim Lynda Choi, a brand and graphic designer with 10+ years of experience helping brands look distinctive, connect with their audience, and grow with confidence.
300+
Designs
delivered
72+
Happy
clients
10+
Years
experience
I transform ideas into clear, strategic visuals that tell your story and make your brand unforgettable. Ready to see how?
Okay, let’s dive into my projects and services!
Branding ↘︎
Need a brand that truly fits you and your business?
I create thoughtful brand identities designed to grow with you.
Web Design ↘︎
Overwhelmed by website building? I design user-friendly websites
that look good, work smoothly, and are easy to manage.
Content Creation ↘︎
I create scroll-stopping visuals and social content
that reflect your brand and attract the right audience.
Package Design ↘︎
Have a product in mind? I design packaging that communicates
your brand’s value and stands out on any shelf.
Creative Direction & Brand Support ↘︎
Need a clear creative direction? I provide art direction
and hands-on creative support to turn ideas into cohesive, impactful visuals.
My recent projects
HYVLE
Branding, Website Design
Collaborated with Hyvle to establish a cohesive visual identity and created a range of marketing assets, including a responsive website, globally targeted social media content, product detail pages, and promotional banners.
Dánda
Branding, Logo Design
Developed a refined brand identity for dánda, including logo design and visual direction, to reflect its modern, minimalist concept.
What clients say
Check out my clients’ reviews to see what they have to say about my work.
stefanmeier.marketing
“Hyerim’s creativity and design expertise took my personal brand to the next level. I highly recommend Hyerim for any graphic design project!”
Stefan Meier / Marketing Consultant
Amplify Korea Marketing Agency
“Her turnaround is extremely quick, and she’s good at showing that she is just as excited about your brand as you are. If you need comprehensive branding or advice on international markets, you’ve found your pro.”
Ian Hoffman / CEO
Port Moss
“It was an incredible experience to work with Hyerim. She is a super talented designer, understands the brief, goes above and beyond and delivers extremely quickly. If you or your company needs graphic, branding or art direction support, Hyerim is the best for this job.”
Valentina Azizova / CEO
Let’s talk about
your brand!
Free consultation call
Best for branding, web, and collaboration projects.
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